As we build out the features for PalateMatch, we’ve been considering how to make enough money to pay for the service. I thought it would be interesting to hear your thoughts. Here are a couple of ideas:
- PalateMatch is going to provide useful ways for you to identify wines that match your palate and ways to determine what your palate is in regards to likes and dislikes. So given the service it could provide, one possible extension is to then sell products that are a good match for you via an affiliate relationship. This affiliate relationship would need to be transparent and the identification of wines could not have any relationship to the affiliate relationship.
- Running advertisements on the site. Online advertisements could provide enough money to make the service sustainable. Particularly if the users of the site are a well defined and desirable demographic to the advertisers. Would sign-up data help in this regard and how much could be collected without being intrusive?
What additional methods of monetization (subscriptions, …) might be feasible for a service like PalateMatch?
Thanks for your thoughts and helping us make this a great service for you.
